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Marketing upskilling matrix
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Marketing competence assessment matrix
Define your upskilling areas
Four steps towards your competence assessment
Follow our easy upskilling approach
Further information
Proficiency Levels
Beginner
to understand, assist, support
Rating 1
Complete
to align, contribute, deliver
Rating 2
Proficient
to manage, drive
Rating 3
Expert
to lead and develop
Rating 4
1
Choose your role cluster
2
Choose your individual role
3
Assess your as-is level
4
Send/print your assessment
Cluster
Choose
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User Journey Analyst
Strategic Communication Manager
Strategic Brand Manager
MK Touchpoint Owner (global) / Manager (regional)
Project Manager
Pricing Manager
MK Technical Platform Manager
Marketing Media Asset Manager
Marketing Launch Manager
Marketing Concept Owner
Marketing Analyst
Training
Head of Marketing
Expertise Owner Marketing
Channel Manager
Product Manager
Role
Contact
If you have any questions or feedback regarding competence assessment and upskilling approach for Marketing & Sales, please contact us!
mk_sa_academy@de.bosch.com